Format choice

Postcard or letter?

Choose the format before you choose the design.

Postcards and letters carry different kinds of messages. The right choice depends on privacy, length, emotion, and whether the recipient will want to keep it.

Use a postcard when

Use a letter when

Privacy matters

A postcard can be read during handling. Avoid private updates, addresses beyond the mailing address, sensitive news, or anything that would embarrass the recipient.

Simple rule

If the message would feel fine on a bulletin board, use a postcard. If it belongs in a drawer, use a letter.